COFFREE - Free coffee plantations from the climate threat
Fondazione Lavazza, always committed to sustainability, asked usto tacklethechallengeofclimate change, creating an innovative project that combined fun, environmental and social awareness, and that, above all, involved its employees.
CREATIVITY AND STRATEGY
We developed a board game that simulates the challenges faced by coffee plantations in a climate change context. Through quizzes, team activities, and interactive dynamics, in a playful relay lasting almost 8 hours, we engaged over 80 people from the Lavazza Group who learned the importance of innovative and collaborative strategies to protect coffee crops.