SOCIAL MEDIA MANAGEMENT
A COMMUNITY UNITED BY A GREAT CAUSE
AISM’s social community is strong, but limited to people with multiple sclerosis and their loved ones. That’s why they entrusted us with managing their community and social channels to expand their audience, increase interactions and compile performance reports.
CREATIVITY AND STRATEGY
Starting from strategy and analysis of current and potential targets, we created a varied and structured content plan to engage users, promote the cause of people with multiple sclerosis on social media, and raise funds for research and services provided by AISM.
We gave a new graphic look and language to posts and videos to give a clear identity to the organization’s profiles and devised new columns to increase user interest and interaction. A plan constantly monitored and adjusted with precise and clear reporting. Finally, we managed communities in order to keep AISM close to people with multiple sclerosis and their families and as a reference authority in the field.
