{"id":6383,"date":"2025-10-07T12:16:57","date_gmt":"2025-10-07T10:16:57","guid":{"rendered":"https:\/\/being.agency\/fratelli-di-san-francesco-foundation\/"},"modified":"2026-02-03T12:25:40","modified_gmt":"2026-02-03T11:25:40","slug":"fratelli-di-san-francesco-foundation","status":"publish","type":"page","link":"https:\/\/being.agency\/en\/fratelli-di-san-francesco-foundation\/","title":{"rendered":"FONDAZIONE FRATELLI DI SAN FRANCESCO"},"content":{"rendered":"\t\t
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5X1000 CAMPAIGN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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CHI NON HA SANTI IN PARADISO <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Fondazione Fratelli di San Francesco, a historic Milanese organization that has been committed for over 25 years to welcoming and supporting the most vulnerable people, entrusted us with creating the 5×1000 campaign with the aim of improving its recognition and increasing fundraising from this channel. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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CREATIVITY AND STRATEGY<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Starting from the new identity we created for Fondazione Fratelli di San Francesco, we developed
a 5×1000 campaign with a strong, recognizable, and value-driven message<\/strong>: \u201cThose without saints in heaven need Brothers on earth.\u201d This type of communication allows the organization to stand out from competitors, increase its visibility, and gain more support. <\/p>\n

The 5×1000 campaign includes a video spot and print and online ads to reach different types of audiences and touchpoints<\/strong>, combined with an online strategy to drive traffic to a dedicated landing page and a cycle of DEM and SMS to engage cold contacts.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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5×1000 Campaign<\/p>\n","protected":false},"author":5,"featured_media":6384,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"categoria-case-history":[14],"categorie-servizi-case":[62],"servizi2":[],"class_list":["post-6383","page","type-page","status-publish","has-post-thumbnail","hentry","categoria-case-history-campagne","categorie-servizi-case-campagna-5x1000"],"acf":[],"yoast_head":"\nFONDAZIONE FRATELLI DI SAN FRANCESCO - BEING | i comunicatori del non profit<\/title>\n<meta name=\"description\" content=\"Fondazione Fratelli di San Francesco, a historic Milanese organization that has been committed for over 25 years to welcoming and supporting the most vulnerable people, entrusted us with creating the 5x1000 campaign with the aim of improving its recognition and increasing fundraising from this channel.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/being.agency\/en\/fratelli-di-san-francesco-foundation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FONDAZIONE FRATELLI DI SAN FRANCESCO - 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